MSK Partners

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Design, communication and what's on our mind

An Inspiration for Web Shopping

Today’s Wall Street Journal has an interesting article (and video) on the growing impact printed catalogs have on the sales activity of online retailers. From clothes to furniture and car parts to office supplies, retailers are increasingly using printed catalogs to drive sales activity online. The result? Consumers and B2B shoppers are finding ideas and inspiration in the print catalogs then going online to order what they’ve seen or something else.

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Filed under: Design

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